You can then identify behavior patterns within that space and gauge how long consumers will remain in these areas and what purchases they are considering.
We use this information to drive marketing campaigns such as email, SMS and coupons to visitors as they move around your venue. You can also engage with them based on behavior and demographics, creating a truly bespoke customer experience.
Logic Flow is a powerful drag and drop builder that displays a simple and clear visual of how your marketing automation is setup and what actions are set to trigger.
Send individual messages or large-scale text marketing campaigns straight from the Purple Portal and instantly engage with customers at the right place and the right time.
Segment your customer using the data you’ve collated through your WiFi. Define the demographics such as age, gender and even the last time they visited the venue.