Guest WiFi that’s stress-free for IT? It’s possible with Purple.
One data breach can cost millions. A Purple Guest WiFi plan? Way less. Fully compliant with global data laws and ISO-certified, Purple protects your business and boosts your bottom line.







Compliant Guest WiFi you can set up in an hour
- Fast, scalable setup with a support team on hand to help
- Fully ISO-certified and compliant with global data laws
- Cloud-based management with remote configuration
- Seamless integration over your existing hardware
- 99.999% uptime with a dedicated SRE team for issues

Built with privacy and compliance at the core
- Adheres to GDPR, CCPA, and other key regulations
- ISO 9001 and ISO 27001 certifications
- Secure in-region Google Cloud data storage
- Built-in restrictions to control who views data internally
- Push opt-in only data to the CRM for marketing use

Actionable network insights with no extra effort
- Create shareable reports and dashboards
- Monitor guest usage trends to optimise performance
- Enable data-driven infrastructure decisions
- View device data, dwell times, and heatmaps
- Get location-based traffic insights

Become a marketing superhero with first-party data
- Deliver low-cost, high-value first-party data to your CRM
- Keep full control, ensuring all data is compliant
- Support marketing with zero manual effort or additional workload
- Help drive ROI without straining IT resources
No breaches, no stress, no excuses
Purple’s Guest WiFi is easy to set up, simple to manage, and effortless to use. Team already stretched? Our Professional Services team is available to take care of the tasks you don’t have time for - all you need to do is get started with Purple.
Check you’re ready for Guest WiFi
Download our handy checklist for IT and networks for seamless and successful implementation.
Evaluate your access points
Calculate the number of access points you’ll need to support Guest WiFi deployment.
Start your business case with ROI
Answer two quick questions, and we’ll calculate your expected ROI based on businesses like yours.


We are continually looking for new ways to enhance the customer experience, and Purple has helped us do just that, with the added benefit of customer insight
90%
reduction in physical site visits
4m
WiFi logins at a restaurant per year
2.5m
unique users captured in the CRM
Frequently asked
What is enterprise WiFi management for IT and network teams?
Enterprise WiFi management gives IT teams centralised control over user authentication, VLAN segmentation, and access policies across every site from a single cloud dashboard. Purple Cloud Controller connects to your existing access points via RADIUS and SNMP, eliminating on-premises hardware and unifying guest, staff, and IoT network management without a forklift upgrade.
Does Purple WiFi support 802.1X and WPA3-Enterprise authentication?
Yes. Purple supports WPA2-Enterprise and WPA3-Enterprise with 802.1X, including EAP-TLS (certificate-based for managed laptops), PEAP (username/password for legacy devices), and iPSK (unique per-device pre-shared keys for BYOD and IoT). Purple operates the cloud RADIUS server, so IT teams get enterprise authentication without standing up on-premises RADIUS infrastructure.
How does Purple integrate with Microsoft Entra ID, Okta, or Google Workspace?
Purple integrates directly with Entra ID, Okta, Google Workspace, and any SAML 2.0 or SCIM-compatible identity provider. When you add or remove a user in your IdP, their WiFi access is provisioned or revoked automatically. Group membership drives VLAN policy — marketing, engineering, and contractors each land on their own network segment without manual configuration.
Can Purple segment guest, staff, and IoT devices onto separate VLANs?
Yes. Purple lets IT teams configure distinct SSIDs with independent VLAN assignments and firewall rules. Guest devices land on a marketing-visible, internet-only segment; employee devices land on a corporate segment authenticated via your identity provider; IoT devices use a dedicated SSID with device-specific iPSK keys. All three run over the same physical infrastructure with no hardware changes required.
Does Purple work with our existing Meraki, Aruba, or Ruckus access points?
Yes. Purple is a hardware-agnostic cloud overlay. It connects via RADIUS to Cisco Meraki, Cisco Catalyst, Aruba, Ruckus, Juniper Mist, Ubiquiti UniFi, Cambium, Extreme Networks, Fortinet FortiAP, and other enterprise-grade access points. You keep your existing AP estate; Purple adds cloud-managed authentication, VLAN policy, and analytics on top.
Reimagine Guest WiFi possibilities with Purple
Speak to an expert and embrace the benefits of Guest WiFi you can trust.