Blogs
There’s no such thing as free WiFi!
There is no such thing as free WiFi. Someone, somewhere has to pay for it. We all expect it, we all see the stickers on doors and windows, but ultimately someone is having to pay for it, and it’s generally the venue owner. I recently met with such an owner…
The world’s strictest data protection laws and how the Purple Platform can enable you to comply
Currently, 137 out of 197 countries have put some level of legislation in place for the protection of data and privacy, how Purple can help businesses comply?
The Wellington Centre: A social shopping experience
The Wellington Centre in Aldershot has chosen Wireless Social to provide free, family-friendly and secure WiFi for visitors, powered by Purple WiFi technology. The partnership means that the Wellington Centre will benefit from detailed customer insights and analytics, whilst visitors will get more value from their shopping experience. About The…
The role of mobile wayfinding apps on College Campuses
How mobile wayfinding apps are helping colleges and universities solve navigation challenges and provide a more connected student experience.
The role of automation in digital transformation
As the digital age continues to evolve, more and more businesses seek to gain an edge over the competition. For all its benefits and new frontiers, this age has also created new figurative battlefields for technological innovation. Thus, many consider “going digital” or undergoing a “digital transformation”, and for a…
The road to increased revenue with the Purple Partner Program
Start driving success and new revenue by joining the Purple Partner Program. See what benefits we have to offer!
The right antennae for the job
Throughout the years, countless access points and wireless routers have been held in low regard, or entirely dismissed, due to signal coverage issues. Whilst some of these may be down to poor strength transmitters, troublesome deployment environments, or too much attenuation before you get to the antennae, some of these…
The Purple Indoor Location Services Maturity Model
The Purple ‘Indoor Location Services Maturity Model’ shows a list of solutions available, and how effective they are when combined to meet expectations.
The price of WiFi in UK airports
How much will it set you back if you want to get online before you get on-board in the UK? New research from Airport Parking and Hotels (APH) has shown the high price of WiFi in UK airports. The research surveyed the UK’s largest 25 airports. 15 of those surveyed…
The power of customer surveys in fashion retail
Collecting customer feedback is one of the best ways to achieve a great customer experience. See how fashion retailers can make the most of surveys.
The Origins of Geomagnetic Wayfinding
Animals have been using Earth's geomagnetic field for aeons to communicate and navigate around the globe. See how we use the same methods for digital wayfinding
The new normal office environment
Most people have embraced home working, taken the time to make their space their own in ways they could never do in the office environment.
The Internet of Things – are we at the tipping point?
The definition of the Internet of Things is “intelligent interactivity between humans and things to exchange information and knowledge for new value creation.” Try saying that after a glass of wine! There’s been a lot of talk about the IoT in the business world, and with good reason. It’s chock…
The Internet of Behavior – A marketing breakthrough or moral conundrum?
A quick summary of IoT – The “Internet Of Things” The “Internet of Things” was coined by British technology pioneer, Kevin Ashton in 1999, defining it as a system in which the internet is connected to the physical world by utilizing sensors and RFID tags. You can visualize the ‘IoT’…
The intelligent university campus
University campuses need to adapt themselves to become a more efficient, secure, and successful experience for all those that it serves