Tag: future of retail

Shifting retail’s focus from e-commerce to an inclusive Customer Algorithm

E-commerce took off in the early 2000’s and created a buzz around 24-hour shopping, but it’s also heavily skewed retail marketing to rely on online insights to generate sales. In 2018, this focus is making a colossal shift back to a more balanced, in-depth ratio of offline to online consumer insights. Offline insights are similar…

We certainly turned Harvey Nichols Purple

Future of Customer Engagement for Retailers Event at Harvey Nichols Fantastic turn out (in fact, standing room only!) for our event last week, which took place on the 5th floor of Harvey Nics in London and was all about the future of retail. Lovely to see so many trusted partners, customers and friends there, as…

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