Enterprise-Class Analytics

Query all of your venue data in seconds

Access and analyze data from our enterprise-class analytics platform.

Being able to visualize the data presented is key to identifying and understanding your customers and how your space is utilized. Our analytics suite works on the principal of one page, one report, and is designed to allow you to query your data, your way. It's quick, scalable and easy on the eyes.

Get Started

Benefits of Enterprise-Class Analytics

Built off a brand-new database structure, our analytics suite is lightning quick

One page, one report, allowing you to focus on the metrics that matter

Over 5,000 filters to slice and dice your visitor data

Multiple graph types and filters to view your data, your way

A growing list of reports to compare your datasets in a single view

Analytics features

Location Analytics

Identify footfall, high dwell areas, popular pathways and more to help optimize your venue

Learn more


Understand your customers and analyze venue performance with a range of reports and filters

Learn more

Social Responsibility Dashboard

Manage your venue density score, hygiene rating and NPS score with Purple’s social responsibility dashboard.

Learn more

Here’s how our customers use analytics

Purple Portal Login

Please select your region below


Login now


Login now


Login now