July 04, 2019 Atea join the Purple partner network Purple has formed a new technology partnership with Atea, Northern Europe’s market leader in IT infrastructure. Atea are a large IT integrator and transformation specialist with 7,400 employees and 4,000 consultants located in 87 offices. Located in seven countries —Norway, Sweden, Denmark, Finland, Lithuania, Latvia and Estonia, Atea offers a full range of hardware and… Read More
May 24, 2019 Restaurants of the future The next-generation customer is tech-savvy, well connected, and holds high expectations. A restaurant’s brand is no longer only about food. Don’t get me wrong; food is obviously very important, but it’s the digital experience that will leave a lasting impact on customers and ultimately allow restaurants to differentiate themselves from the competition. What do customers… Read More
March 15, 2019 Knock knock, who’s there? John, aged 23, from Manchester. He’s a repeat customer. His last visit was on 10/02/2019, and he has an average dwell time of 30 minutes. Capturing customer data online is something that we are very good at. We know how many people visit our website, how much time they spend on-site, their demographics, whether they… Read More
December 17, 2018 The benefits of real-time marketing Real-time marketing in its simplest form is a great technique used by brands that allows them to create a personality, differentiate themselves from the competition, and improve the overall customer experience. By introducing a human element to a business it can help build trust, and in a lot of cases, brand loyalty. Consumers of a… Read More
June 12, 2018 Target customers to the minute with LogicFlow’s new feature: Purple’s automated marketing tool In June 2017 we released LogicFlow, a simple to use drag and drop builder that enables you to set up multi-staged marketing campaigns within minutes. With LogicFlow, you can automatically trigger an ‘action’, such as an e-shot, SMS message, splash page display or website redirect based on specific customer behavior, location, device and more. There… Read More
June 06, 2018 Airport digitalization: has the passenger experience improved enough? Passengers have been embracing technology for years, relying on their smartphones, tablets and other devices to stay informed and up-to-date when traveling. Many airports have bought in too, investing heavily over the past few years in self-service technology that keeps passengers informed, creates more efficient passenger journeys and improves the overall airport experience. Recently, it… Read More
January 10, 2018 What’s an AP, and why should businesses invest? You know that box that you switch off and back on again when your WiFi starts playing up at home… well that’s not an AP, that’s a router. An AP, otherwise known as an access point, connects to that box allowing you to extend the range of your WiFi to a particular location. Let’s imagine… Read More
December 04, 2017 Hotel group improves guest communication thanks to Purple and Nowire Networks South American boutique hotel and apart hotel group, Inmobiliaria Su Ksa, and its guests are benefiting from the investment in a new guest WiFi solution that will see management gaining valuable analytical data to improve guest experience within each location. Purple’s WiFi and analytics solution has been installed initially at Hotel Capital in Chile, with… Read More
August 05, 2017 Popular UK wildlife parks have improved the way they interact with guests thanks to Purple Paignton Zoo, Newquay Zoo and Living Coasts are working with Purple, the intelligent spaces company, Acronyms and Cisco Meraki to deliver connectivity to visitors whilst obtaining a wealth of data about their guests for outbound marketing. The tourist attractions, located in the South of England, are operated by the Whitley Wildlife Conservation Trust and attract… Read More
February 21, 2017 In-Store WiFi: Are you using it to it’s full potential? Every day, millions of us use our smartphones, laptops, tablets, and wearable technology to connect to public WiFi access points (WAP). Ultimately, we expect to be connected wherever we go, and rely on established venues like shopping malls, department stores, and chain stores to provide us with reliable and secure in-store WiFi. With so many… Read More
February 20, 2017 Purple ticks all the boxes for SMG, the world leader in venue management Purple, the intelligent spaces company, and Insource Technology have installed WiFi and location analytics at the Irving Convention Center operated by SMG, the world leader in venue management. The Irving Convention Center at Las Colinas, Texas, is using Ruckus hardware and Purple to deliver guest WiFi whilst collecting visitor data, monitoring movement and tracking footfall…. Read More
January 30, 2017 Queensland Airports Limited select Purple and FLEXdata Solutions for their WiFi and location analytics solution Purple, the intelligent spaces company, and its fully certified partner, FLEXdata Solutions, have signed a three-year contract to supply guest WiFi and location analytics to Queensland Airports Limited (QAL). FLEXdata Solutions, a systems integrator located on the East Coast of Australia, installed Cisco Meraki Wireless and Purple’s WiFi solution at four airports owned and operated… Read More
January 16, 2017 Purple connects PizzaExpress in UAE Purple, the intelligent spaces company, and CDW, the international IT solutions provider, today announced its partnership with PizzaExpress UAE. PizzaExpress UAE selected Purple and CDW to offer fast, free and secure guest WiFi to customers while gathering valuable analytics. CDW has delivered a fully integrated solution comprising hardware, software and services in partnership with Cisco… Read More
October 31, 2016 Nviron becomes a Certified Partner of Purple We’re proud to announce that Nviron, an established provider of IT infrastructure, networking and security solutions, has become a fully Certified Purple Partner. Nviron, based in Runcorn, Cheshire, prides itself in meeting its clients’ demand for availability, integrity and security. Nviron is proud to be associated with key public sectors, including Education, Fire & Rescue, Government… Read More
October 17, 2016 Purple and Ruckus Wireless team up to deliver NBA’s Indiana Pacers with guest WiFi and fanalytics October 19, 2016: Purple, the intelligent spaces company, today announced the signing of a three-year contract to supply the Bankers Life Fieldhouse with Ruckus Wireless and Purple’s guest WiFi solution. Together, the companies will combine to provide 437 Ruckus access points at the Fieldhouse’s Indianapolis home to the NBA Indiana Pacers and WNBA Indiana Fever…. Read More
June 25, 2016 Metronet (UK) and Purple join forces June 27 2016, London, 2016: Purple, the intelligent spaces company, today announced its partnership with Metronet (UK), providers of connectivity solutions to businesses across the UK. Metronet (UK) is the UK’s leading alternative-technology Internet Service Provider and network operator. By leveraging a unique combination of fibre and wireless technologies the ISP delivers a range of… Read More
