Blogs
Purple IoT Hackathon – the results are in
Our dedicated tech team gave up their weekend to come into the Manchester headquarters to take part in the inaugural Purple Hackathon. The night owls worked 24 hours straight to explore how we can harness the Internet of Things to help our customers better understand and interact with their physical…
Purple A/NZ show 500% growth of customer base in just one year
Painting it Purple in A/NZ Purple has been recruiting like crazy following a $5m investment announced in January 2015. We raised the investment to accelerate our product development and also to recruit a global sales team. One of the key regions in our expansion plan was Australia and New Zealand,…
Purple Appoint Petah Green VP, Asia Pacific
March 7th, 2016 Purple, the intelligent spaces software company, today announced the appointment of Petah Green, as the new VP for Asia Pacific. Petah joins Purple from Microsoft. Prior to joining Purple, Petah was the Head of Microsoft’s Enterprise and Public Sector Sales for Australia and New Zealand and their Specialist…
Purple launches new capability based channel partner program
February 29th, 2016: Purple WiFi last month rebranded as Purple, the intelligent spaces company, reflecting a wider scope of focus. Coinciding with this, Purple has introduced a new Partner Program to enable partners to gain easy entry into a range of customers, including enterprise targets. Promising new recurring revenue streams,…
What’s next for the Internet of Things?
“So why is it called the Internet of Things?” Was the question from my five year old when I told him what I was writing about –” it sounds awesome”. Maybe he’s been watching too much YouTube, maybe he’s right? It is pretty ‘awesome’, by giving objects, animals or people…
Purple’s top 6 digital marketing trends for 2016
2016 is the year of the customer. But wait a minute, wasn’t 2015 the year of the customer? In fact, for several years it’s been all hail customer centric marketing. But 2016 really does feel as though it could be the year we begin to put the customer up front…
Get to know Purple People: Kirsty Reilly, Customer Success Manager
1) What is your very first memory? Sneaking out of our apartment with my sister, I was 5 and she was 3, to play in the sand pit at 5:30am while our parents slept. 2) What were you doing before you joined Purple WiFi? Before Purple I worked at JD…
Visitors and residents can now enjoy FREE unlimited WiFi in Newport city centre
Newport’s City Centre public wireless network has been officially launched, thanks to a partnership between North, Ruckus and Purple, the intelligent spaces company. NewportCityConnect will provide users with unlimited 24/7 free WiFi access across key city centre locations including Upper Dock St, Corn St, Skinner St, Riverfront Theatre, train station,…
Top 5 Tech Trends from CES 2016
176,000 attendees and almost 3,7000 companies including 400 start-ups. It can only be CES (The International Consumer Electronics Show), where trends at the very cutting edge of the tech industry are brought to life in the deserts of Nevada. Amidst the sea of awesome gadgets and gizmos on display, making sense…
Global Sales Kick Off 2016 – and staff awards
Last week, I was delighted to welcome our entire international team here for a whole week to have our Global Sales Kick Off. The team flew in from all corners of the world, including Europe, Australia, Singapore and the U.S. The week flew by with presentations and learning sessions, and…
A look at Purple’s new brand with John Oliver, Chief Product Officer
You might have noticed that we’ve changed our branding. The first thing to say is that we are definitely still providing WiFi solutions. Purple WiFi is still a core product of ours. It’s just that driven by our customers needs, we’ve started to think of what we can provide above and…
Purple WiFi evolves into Purple, the Intelligent Spaces company
January 18, 2016: Purple WiFi, the cloud-based marketing and analytics WiFi software company, today becomes Purple, the intelligent spaces software company, to better reflect the organisation’s wider scope of focus. Since 2012, Purple has been changing the WiFi landscape starting with easy to access social WiFi for the customer and…
Purple WiFi partners with Net-worxs Software in Australia
January 11, 2016: Purple WiFi, the cloud-based Social WiFi platform, today announced its partnership with Net-worxs Software, based in Australia. Net-worxs Software has established itself as the premium provider of emerging digital platforms for marketing and advertising businesses. Boasting a varied portfolio of products such as custom digital branding, mobile,…
What’s new for Purple in 2016?
The mince pies are banished for another year. The Christmas tree has been taken down. The office fridge is bursting with boxes of salad, mine included. But the atmosphere at Purple Towers isn’t suffering a post-holiday downer. With last year’s success fresh in our minds, we’re feeling quietly contented and…
Our 4 key takeaways from the 2015 Mobile Shopping Report
According to Tech 21, 50% of consumers would rather leave home without their wallet than without their phone. And it’s not surprising when we consider what mobile devices are now capable of. We can browse online stores, compare prices and make purchases online all via our phones. We can even…