Walmart Canada

Summary

Purple is excited to work with Walmart Canada to help deliver a fast, free and secure guest WiFi network to Walmart Canada’s customers across more than 400 stores.

400+

stores across Canada

50million

all time visits (August 2018 - February 2019)

4million

all time WiFi users (August 2018 - February 2019)

COMPLIANT GUEST WIFI

Through Purple’s network, Walmart Canada can provide its customers with privacy guarantees, whilst allowing access to a high-speed connection during their shopping visits to Walmart stores.

Andre Costa, Walmart’s Group Product Manager, said: “Purple improves the customers’ experience, removing the need to have to accept the splash page terms and conditions every time they access any of our stores guest WiFi. With Purple, customers only need to accept the terms and conditions once a year, and this is valid for all our stores across the country.”

SOLUTION

In August 2018, the Purple solution was successfully installed over 18,900 Cisco access points. Since the country-wide rollout began, more than 4 million unique shoppers have connected to the WiFi provided at Walmart Canada stores. Customers can connect instantly from their devices using OneClick, a simple one click solution that grants immediate access to the guest network, without entering any personal details.

USER EXPERIENCE

“The customer experience has always been a key focal point for Walmart Canada,” says Gavin Wheeldon, CEO of Purple. “By working together to install a new guest WiFi network, we’ve helped Walmart Canada to elevate its in-store customer experience.”

Purple’s built-in language functionality also means that in French speaking regions of the country, French login and splash screens are automatically displayed. In all other regions, the language of the user’s device is detected and translated to match; optimizing the user experience.

Share this post

Privacy Preference Center

Performance

These are used to track user interaction and detect potential problems. These help us improve our services by providing analytical data on how users use this site. We don't track user IP address.

_ga, _gid, _gat

Optimazation

_biz_*, calltrk_landing, calltrk_referrer, calltrk_session_id, site_identity

Personalization

These are used to track user interaction and detect potential problems. These help us improve our services by providing analytical data on how users use this site. We don't track user IP address.

_ga_, _gid_, _gat_

LiveRamp

LiveRamp cookies allow advertisers to display on the websites you visit, relevant offers based on your consumption habits as well as measure the performance of their advertising campaigns. To work, this service is based on the deposit of a cookie on your browser when opening an email or when you visit to the site of one of Liveramp’s partners. These cookies only share your encrypted email address in an irreversible way thus allowing Liveramp to create a technical key associated with these cookies. By depositing these cookies some technical information can be automatically collected (such as your IP address, your operating system or your browser type). These cookies do not track your navigation. Liveramp do not store any information related to your connection. You can at any time easily oppose the deposit of these cookies by clicking: https://liveramp.uk/privacy or http://www.aboutads.info/choices

a