Blogs

purple partners with smart communications to transform business connectivity
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Purple Partners with Smart Communications to Transform Business Connectivity

Purple, a leading provider of WiFi and place-based analytics solutions, is excited to announce a strategic partnership with Smart Communications, part of the rapidly growing Smart Media Group. This collaboration marks a significant step in Purple’s mission to transform how businesses and retail venues across the UK and beyond connect…

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purple to enhance visitor experience at the natural history museum of los angeles county
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Purple to Enhance Visitor Experience at the Natural History Museum of Los Angeles County

Discover how NHMLAC enhances visitor engagement with Purple's seamless WiFi and insights. Elevate your museum experience with high-speed access and personalized interactions.

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mac randomization network changes
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MAC Randomization in Public and Enterprise Networks

Public Wi-Fi and iOS 18 For businesses and IT teams, a notable change in the iOS 18 update is the implementation of MAC address randomization. This feature rotates a device’s MAC address and assigns a new one when the device connects to a network. This update can improve user privacy…

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mac randomization concerns
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MAC Randomization Concerns

Prepare for the iOS 18 and MAC randomization to mitigate network issues. Click here to see the top MAC randomization concerns

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wifi marketing benefits
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What Are the Benefits of WiFi Marketing?

Get the most of your data from guest WiFi. See how you can transform data into insights with these tips.

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bandwidth management tips
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Bandwidth Management Tips

If your guest WiFi network is getting clogged up, bandwidth management might help clear up the congestion and add more value to your guests. Click here for tips on managing your bandwidth.

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openroaming 101
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What is OpenRoaming?

OpenRoaming allows guests to stay connected at places like shopping malls, airports, and large venues where WiFi networks change. Click here to read more

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mac randomization
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MAC Randomization 101

A MAC address is a unique identifier assigned to a device's network interface. Apple will be updating how their MAC randomization works. Click here to read more.

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mac radomization on os18 and macos 15
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Apple’s iOS 18 & macOS 15: The Impact on Public WiFi & How Purple Can Help

Stay ahead with Purple’s SecurePass, ensuring seamless and secure guest WiFi experience despite the latest iOS 18 & macOS 15 privacy updates.

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Taylor Swift’s Eras Tour Ignites Hospitality Boom, Purple Insights Reveal

Purple, the intelligent spaces company, today announced a significant surge in hospitality visits during the first leg of Taylor Swift's Eras UK tour, demonstrating the powerful economic impact of live entertainment.

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blog headers (1)
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SecurePass: Improve User Experience and Boost Engagement

This summer, Purple invites hospitality operators to sign up for their solution directly, recently enhanced with new integrations into hospitality-specific CRMs such as Airship, Atreemo, Bloomreach, and Mapp.

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blog headers (1)
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Purple relaunches their guest WiFi & data capture solution directly to UK hospitality

This summer, Purple invites hospitality operators to sign up for their solution directly, recently enhanced with new integrations into hospitality-specific CRMs such as Airship, Atreemo, Bloomreach, and Mapp.

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indoor mapping wayfinding
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What is Indoor Mapping and Wayfinding?

Indoor mapping can help users navigate complex places. Click on this article to get the 101 on indoor mapping and wayfinding.

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purple becomes a certified b corporation
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Purple becomes a Certified B Corporation

Purple proudly joins the growing movement of companies using business as a force for good Purple, a leading provider of indoor location services, is delighted to announce its certification as a B Corporation (B Corp), reflecting the company’s dedication to positive social and environmental impact. This prestigious certification, verified by…

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indoor positioning system ips
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What is an Indoor Positioning System (IPS)

An Indoor Positioning System (IPS) is used to locate equipment and/or people inside a building. Click here for an in-depth review.

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