How can I collect more customer reviews?
When two in every three people read reviews before making a purchase, there is a definite call to action for businesses to take an active role in…
How our retail marketing campaign tool knew there was something #UnderTheBed
Countdowns with gin advent calendars and wish lists a mile long bring joy to adults and children each year for Christmas. Tis (almost) the season to be…
Bond location shakes up its WiFi offering by partnering with Purple and Unico Data AG
Purple, the intelligent spaces company, today announced its collaboration with Unico Data AG as part of a guest WiFi and analytics deployment at various locations on the…
The effects on children and the internet
Like it or not, children and the internet go hand-in-hand and the digital world plays a massive part in most youngsters day-to-day lives. Most kids know how to answer a…
The world’s strangest WiFi hotspots – part 2
The strangest WiFi locations are everywhere. It’s almost a year since Purple published one of our most popular blogs – the Top 6 Weirdest Places with WiFi.…
5 key takeaways from Bob Willett’s ‘Presenting to Retail’ global partner webinars
We recently invited all of our global partners to an exclusive webinar with Purple WiFi investor and former CEO of Best Buy International, Bob Willett. “Bob Willett…
How to Properly Secure Your Smartphone
If you’re like me (and a lot of other people), you keep a lot of your personal information on your smartphone—things such as Social Security numbers for…
Top 6 weirdest places with WiFi
In January this year, there were more than 50 million public WiFi hotspots across the world – that equates to one WiFi hotspot for every 150 people…
Why we love selfies
8 things we’ve learnt about selfies 1 ) A picture tells a thousand words Thanks to connectivity and being ‘always on’ we can take a picture…
12 tips for successful social media
Social media is an amazing platform for both individuals and businesses alike and there are so many to choose from. However, after posting our blog on the…
What not to post on social media – our top 5 tips
Yippee I’m off on holiday for two weeks, my car is parked on the drive and I’ve just changed my money at my bank (the branch that’s…
The Internet of Things – are we at the tipping point?
The definition of the Internet of Things is “intelligent interactivity between humans and things to exchange information and knowledge for new value creation.” Try saying that after…
What type of social media personality are you?
In one of our earlier blogs, The Psychology of Social Media, we looked at how we may or may not be showing our true self when we…
Internet trolls. How should you handle them?
The sole purpose of an internet troll is to provoke a reaction from the recipient. Trolls are happiest when a person reacts with great emotion and upset.…
The value of a Facebook Like – revisited
Last year Purple WiFi posted a blog which discussed the value of a Facebook “Like”. The post was pretty popular so we thought we would revisit it…
