December 23, 2019 Must have christmas gifts for technology lovers 2019 Love it or loathe it, Christmas is literally around the corner (again, yes I know!) and if you’re like me and left it until the last minute, it’s probably time to rush around like a madman looking for presents and as a lover of both Christmas and technology, I find myself browsing the internet and… Read More
June 24, 2019 Improve your guest WiFi access journey with social login Social login is a great way of increasing login rates. By using pre-existing social network logins such as Facebook, Twitter, Instagram and LinkedIn, you allow users to seamlessly connect to your guest WiFi network. Simply speaking, social login takes all the effort out of signing into guest WiFi. It also takes the pain out of… Read More
December 07, 2018 How can I collect more customer reviews? When two in every three people read reviews before making a purchase, there is a definite call to action for businesses to take an active role in collecting more customer reviews. The higher your rating, the more likely your business will feature in web searches, in-app suggestions, and even top-rated shortlists in your area. The… Read More
November 09, 2017 How our retail marketing campaign tool knew there was something #UnderTheBed Countdowns with gin advent calendars and wish lists a mile long bring joy to adults and children each year for Christmas. Tis (almost) the season to be jolly and take care of last minute good deeds to secure your place on the Nice List. Although, John Lewis’ London Canary Wharf store may have bought themselves… Read More
June 25, 2017 Bond location shakes up its WiFi offering by partnering with Purple and Unico Data AG Purple, the intelligent spaces company, today announced its collaboration with Unico Data AG as part of a guest WiFi and analytics deployment at various locations on the cableway and mountaintop of Schilthorn, Switzerland. The famous Swiss peak can be reached by boarding the longest aerial cableway in the Alps and offers panoramic views of over… Read More
September 30, 2016 The effects on children and the internet Like it or not, children and the internet go hand-in-hand and the digital world plays a massive part in most youngsters day-to-day lives. Most kids know how to answer a question by completing a Google search instead of asking their parents and most toddlers know how to swipe a screen on a smartphone. This may add to the… Read More
August 15, 2016 The world’s strangest WiFi hotspots – part 2 The strangest WiFi locations are everywhere. It’s almost a year since Purple published one of our most popular blogs – the Top 6 Weirdest Places with WiFi. Think donkeys, the moon, cemeteries, the North Pole and mountains. With that in mind, and a collection of our favourite WiFi headlines to hand, we thought it would… Read More
November 25, 2015 5 key takeaways from Bob Willett’s ‘Presenting to Retail’ global partner webinars We recently invited all of our global partners to an exclusive webinar with Purple WiFi investor and former CEO of Best Buy International, Bob Willett. “Bob Willett is an example of an executive who started on the shop floor.He began at Marks & Spencer in his native United Kingdom in 1968 and would leave that… Read More
October 29, 2015 How to Properly Secure Your Smartphone If you’re like me (and a lot of other people), you keep a lot of your personal information on your smartphone—things such as Social Security numbers for your family, passwords, financial data and more. Obviously this isn’t information you want just anyone to have access to, but it’s incredibly easy for your smartphone to be… Read More
August 25, 2015 Top 6 weirdest places with WiFi In January this year, there were more than 50 million public WiFi hotspots across the world – that equates to one WiFi hotspot for every 150 people on the planet! But where are the world’s most unusual WiFi hotspots? 1) Mountains In July it was announced that visitors to Japan’s Mount Fuji would be able… Read More
August 17, 2015 Why we love selfies 8 things we’ve learnt about selfies 1 ) A picture tells a thousand words Thanks to connectivity and being ‘always on’ we can take a picture almost any time, any place, anywhere and immediately post it to one of many social media accounts. Hence the current fascination and trend for taking selfies: ‘Selfies are… Read More
August 11, 2015 12 tips for successful social media Social media is an amazing platform for both individuals and businesses alike and there are so many to choose from. However, after posting our blog on the language of email, we really got thinking about how we may come across when ‘writing’ on social media sites and decided to investigate. We found that there are… Read More
June 30, 2015 What not to post on social media – our top 5 tips Yippee I’m off on holiday for two weeks, my car is parked on the drive and I’ve just changed my money at my bank (the branch that’s two doors down from my house). My mother’s maiden name is Jones and my first pet was called Floppy! These are just some of the things that we… Read More
April 29, 2015 The Internet of Things – are we at the tipping point? The definition of the Internet of Things is “intelligent interactivity between humans and things to exchange information and knowledge for new value creation.” Try saying that after a glass of wine! There’s been a lot of talk about the IoT in the business world, and with good reason. It’s chock full of potential to improve… Read More
April 15, 2015 What type of social media personality are you? In one of our earlier blogs, The Psychology of Social Media, we looked at how we may or may not be showing our true self when we are posting online. The total pieces of content shared per month on Facebook currently stands at 70 billion and the average amount of tweets per day at an… Read More
March 09, 2015 Internet trolls. How should you handle them? The sole purpose of an internet troll is to provoke a reaction from the recipient. Trolls are happiest when a person reacts with great emotion and upset. The best solution is this – don’t feed them! Who are the trolls? Online trolls are people who don’t belong on the person in question’s social media account,… Read More