February 28, 2022 What are Indoor Location Services? Indoor location services allow for the tracking of people and objects within a set space through the combination of hardware and software technologies. This is often done to understand the movement of people and reduce the loss of revenue from lost or stolen assets. The Indoor Location Services market as defined by Gartner – “…… Read More
March 03, 2021 5 must-have apps for hospitality businesses With the global effects of 2020 still lingering as 2021 progresses, multiple industries continue to face unprecedented challenges. One such industry is that of hospitality, which had fortunately already embraced emerging technology trends relatively better than most. Still, where many see adversity and hardship, others see innovation and opportunity. In that context, wider digitalization may… Read More
June 23, 2020 Guidelines for Hospitality re-opening and social distancing Pubs, bars, restaurants and hotels will need to make some huge changes The 4th July might traditionally hold a greater place in the hearts of those on the other side of the Atlantic than in the UK but 2020 might be the year that also sees celebrations in the UK. As the fourth of July… Read More
January 10, 2018 Purple’s WiFi and analytics solution – McDonald’s is lovin’ it Hamburger giant, McDonald’s, has begun its next course of digital transformation having rolled out WiFi analytics across its sites in Belgium as part of a three-year contract with Purple, Cisco Meraki and Socialspot. McDonald’s Belgium is using intelligent, hyper-targeted marketing features in the Purple platform to deliver radically new digital strategies in personalized communication, promotions… Read More
December 04, 2017 Hotel group improves guest communication thanks to Purple and Nowire Networks South American boutique hotel and apart hotel group, Inmobiliaria Su Ksa, and its guests are benefiting from the investment in a new guest WiFi solution that will see management gaining valuable analytical data to improve guest experience within each location. Purple’s WiFi and analytics solution has been installed initially at Hotel Capital in Chile, with… Read More
September 18, 2017 WiFi and analytics is now on the menu at Aubaine restaurants Diners visiting Aubaine French brasseries can now feast on free WiFi thanks to a solution delivered by Purple, the intelligent spaces company, which also allows the brand to learn more about their clientele by capturing detailed analytics from the network. With eight restaurants situated across London – including two cafes and bakeries – Aubaine has… Read More
September 09, 2017 Purple’s free product is a hit with award-winning polo club Dallas Burston Polo Club in Warwickshire is now delivering free, fast WiFi to visitors and has seen a 63% increase in social engagement following the installation of Purple Free by Smart Wireless. The club, which is set in 600 acres of grounds, had no form of public WiFi and sought a solution that would not… Read More
April 09, 2017 Eldan Hotel gets 218% more TripAdvisor reviews by using Purple Purple, the intelligent spaces company, has enabled the Eldan Hotel to collect 218% more guest reviews on TripAdvisor following the installation of its WiFi and analytics solution by Certified Purple Partner, Boot Net Ltd. The four-star hotel in Jerusalem is working with Purple and Boot Net Ltd. to offer a fast, free guest WiFi solution,… Read More
March 13, 2017 Smart Wireless™ joins the ranks as a Purple Certified Partner Purple, the intelligent spaces company, has welcomed Smart Wireless™ on board as a Certified Partner, who is set to unlock new opportunities in the hospitality and events space. Smart Wireless™ provides wireless consultancy and services to a wide range of verticals across the UK and Europe. The firm originally discovered Purple’s WiFi and analytics solution… Read More
March 02, 2017 Rise of the Millennials and the Impact on Hospitality According to information conducted by Elliot’s agency, millennials now make up the largest social demographic of the UK. They love to eat out regularly, with over half of them doing so at least once a week and a third at least three times a week. A third of millennials also spend at least £100 a… Read More
February 27, 2017 Purple and Smarter WiFi stir up business for Wok&Go Purple, the intelligent spaces company, Smarter WiFi and TP-Link have today announced their collaboration with Wok&Go, serving its thousands of diners across the UK with a seamless WiFi connection. Wok&Go, the popular noodle bar franchise, sought the services of Purple and Smarter WiFi having realised that free connectivity was something that paying diners now expect…. Read More
February 01, 2017 Purple announces closer strategic partnership with Wireless Social Purple, the intelligent spaces company, has formed a closer partnership with Wireless Social, a longstanding partner, to strengthen customer relationships and increase growth in key sectors. Wireless Social, a Certified Partner, has worked with Purple since the company’s inception, originally signing a partnership agreement back in April 2013. The firm has built up a solid… Read More
January 16, 2017 Purple connects PizzaExpress in UAE Purple, the intelligent spaces company, and CDW, the international IT solutions provider, today announced its partnership with PizzaExpress UAE. PizzaExpress UAE selected Purple and CDW to offer fast, free and secure guest WiFi to customers while gathering valuable analytics. CDW has delivered a fully integrated solution comprising hardware, software and services in partnership with Cisco… Read More
May 03, 2016 Announcing Purple’s Next Big Event: The Future of Hotels So what’s it about? Hoteliers and partners will be joining us in London on 26th May, for our exclusive invite only event on ‘The Future of Hotels’, brought to you by Purple, Cisco & Cisco Meraki. We have an exciting selection of guest speakers and content, including a talk from TripAdvisor’s Fernando Oliveira and our… Read More
