Blogs

Subnet masking explained In a local area network, network devices are connected in close proximity with each other and require logical grouping to work efficiently. This logical grouping can be referred to as a subnet. Subnetting is used in various organizations around the world to increase the efficiency of their…

Boasting more than 30 years of experience in U.S. healthcare, Dr. David Custodio MD discusses the challenges facing U.S. healthcare.

Dr. David Custodio speaks about the benefits and challenges of Healthcare Digitalization with Purple SVP of Marketing Dean Cookson.

Not having analytics running on a digital website or applicaction is somewhat unheard of, yet we allow our physical venues to miss out.

In January we launched our new analytics platform, and if I am being totally honest we were probably stretching the use of the word ‘analytics’ prior to this. The reality was that we had a great reporting platform, but that was it. If you’ve been a customer or partner of…

Reporting and analytics have been at the core of Purple’s product offering since the very beginning, allowing our customers to achieve the job of querying their visitor data and using that data to uncover the insights that drive actions. Naturally, the scope and demand from our analytics has evolved over…

Thou shalt use WiFi! On Sunday, WiFi usage received its most divine recommendation to date when St John’s Church in Mickleover, Derbyshire conducted the UK’s first digital church service. Tablet computers and WiFi from the café next door was used to stream hymns and bible passages during the service. Far…

So what’s it about? Hoteliers and partners will be joining us in London on 26th May, for our exclusive invite only event on ‘The Future of Hotels’, brought to you by Purple, Cisco & Cisco Meraki. We have an exciting selection of guest speakers and content, including a talk from…

What is Apple pay? Apple Pay is a mobile payment system that acts as a digital wallet. It allows a user to make payments using compatible Apple devices. Apple Pay does not require Apple-specific contactless payment terminals.  Currently, Apple Pay is only available for use in the US in its…

Some big news from Apple recently was the announcement that with iOS 8 they would be randomizing MAC addresses of devices when scanning for WiFi. We were all expecting this change as part of the iOS 8 release. HOWEVER Early testing by Purple WiFi and others has revealed that random…

Over the weekend Apple splashed out a $20m acquisition of the start-up company WiFiSLAM, in a great effort to increase its location and mapping capabilities after Google Maps put Apple Maps to shame earlier on this year. The Android mobile phone application includes indoor navigation for some shopping centres and…

Appsbroker and Purple have joined forces to drive tangible business value and growth for their customers through real-time business intelligence solutions.

The Wi-Fi Alliance recently launched a certification program for a new technology and standard called Wi-Fi Aware. But what does this mean? What is Wi-Fi Aware? Wi-Fi Aware is an always-on technology that enables devices to discover other nearby devices, applications and information. We think this short video from the…

Easily managing online experiences has never been easier than with arena guest WiFi solutions - Boost incremental revenue and capture highly valuable feedback

Today Purple announced that it has entered into a strategic partnership with mixed-use event space Armature Works.