How can I collect more customer reviews?
When two in every three people read reviews before making a purchase, there is a definite call to action for businesses to take an active role in…
Break through the noise: Six ways to hyper-personalize
Consumers are exposed to an average of 4,000 to 10,000 ads per day. From watching television to surfing the internet on a smartphone, consumers are bombarded with…
Purple and Better Ad Network are serving disruptive technologies in hospitality in Chicago
Hospitality brands can now connect with their customers before they even step on site – and we’re not talking about sending them from your social media pages.…
Register your 1:1 with Purple at HITEC Amsterdam 2018
Are you attending this years HITEC event in Amsterdam? If so, make sure you book in some time to visit stand 176. Purple will be on hand…
Purple and Local Measure unveil new engagement connector at Cisco Live ANZ
Purple, the intelligent spaces company, and Local Measure, local customer intelligence experts, unveil the Local Measure Connector at Cisco Live ANZ. The Connector provides businesses across retail,…
Purple’s WiFi and analytics solution – McDonald’s is lovin’ it
Hamburger giant, McDonald’s, has begun its next course of digital transformation having rolled out WiFi analytics across its sites in Belgium as part of a three-year contract…
Hotel group improves guest communication thanks to Purple and Nowire Networks
South American boutique hotel and apart hotel group, Inmobiliaria Su Ksa, and its guests are benefiting from the investment in a new guest WiFi solution that will…
UK bar chain now has access to a cocktail of valuable analytics to improve customer engagement
Baa Bar sites across the UK can now capture detailed demographic and behavioural data about bar revellers following the installation of Purple’s WiFi and analytics solution by…
6 ways to get more TripAdvisor reviews
Quality food, service and pricing are just some of the key ingredients that make a dining experience memorable and worth talking about. With 92% of people regularly…
Purple and Smartspace deliver powerful analytics to largest mall in South America
Purple, the intelligent spaces company, has partnered with WiFi marketing agency, Smartspace, to provide sophisticated guest WiFi and analytics to venues across Ecuador, with plans to roll…
You’ve got a restaurant loyalty app but why isn’t it increasing loyalty?
It’s been revealed that by 2020 there will be 21 billion connected devices invading our lives. A pretty mind-boggling stat, right? And considering the fact that mobile…
Why are guests staying at your hotel? [White paper]
Pin-pointing why each individual chooses your hotel over competitors is a challenging task for any marketing department no matter how big the budget is, and yet this…
How Much Influence Does TripAdvisor Have On Your Results?
Since its early beginnings in 2000, the review giant TripAdvisor has eclipsed the travel, tourism, res-taurant, and leisure industries; now in 2017, TripAdvisor’s famous review bubbles represent…
SunSol Hotels see 500% increase in TripAdvisor reviews with Purple
Purple, the intelligent spaces firm, has enabled SunSol Hotels, located across the Americas, to collect 500% more TripAdvisor reviews since the installation of its WiFi and analytics…
Eldan Hotel gets 218% more TripAdvisor reviews by using Purple
Purple, the intelligent spaces company, has enabled the Eldan Hotel to collect 218% more guest reviews on TripAdvisor following the installation of its WiFi and analytics solution…
