How can I collect more customer reviews?
When two in every three people read reviews before making a purchase, there is a definite call to action for businesses to take an active role in…
Break through the noise: Six ways to hyper-personalize
Consumers are exposed to an average of 4,000 to 10,000 ads per day. From watching television to surfing the internet on a smartphone, consumers are bombarded with…
Purple announced as finalists for the ARN Innovation Awards
The finalists for the 2018 ARN Innovation Awards have been released, and we are pleased to announce that Purple have been shortlisted for the Software Vendor Value…
PizzaExpress report a spike in app downloads following the installation of WiFi analytics
PizzaExpress have partnered with Redcentric and Purple to deliver a free, fast and secure guest WiFi network in 470+ restaurants across the UK and Northern Ireland. The…
Opin Kerfi join Purple’s global partner network
Purple has formed a new technology partnership with Opin Kerfi, leading IT solutions and service partner, to provide businesses with in-depth data and analytics around their customers…
Purple add Airship to their list of customer integration features
We are pleased to announce that our advanced WiFi solution is now fully integrated with Airship, the leading CRM and customer engagement platform. The Airship platform, complete…
Target customers to the minute with LogicFlow’s new feature: Purple’s automated marketing tool
In June 2017 we released LogicFlow, a simple to use drag and drop builder that enables you to set up multi-staged marketing campaigns within minutes. With LogicFlow,…
Airport digitalization: has the passenger experience improved enough?
Passengers have been embracing technology for years, relying on their smartphones, tablets and other devices to stay informed and up-to-date when traveling. Many airports have bought in…
Purple and Better Ad Network are serving disruptive technologies in hospitality in Chicago
Hospitality brands can now connect with their customers before they even step on site – and we’re not talking about sending them from your social media pages.…
How our end users have absolute control over their data
End users of WiFi should have control over the data they are willing to share with companies. The General Data Protection Regulation (GDPR) comes into full force…
Why would 10,000 people want an umbrella that didn’t work in the rain?
10,000 people considered a WiFi enabled umbrella you couldn’t use in the rain just to stay connected to WiFi. Purple Rain was a phantom product introduced by…
Register your 1:1 with Purple at Cisco Live Barcelona 2018
2017 was another big year of introducing personalization, customization and localization to retail, hospitality and leisure organisations with new brands, such as McDonald’s, joining the Purple network.…
Purple and Cisco to get Manchester moving thanks to a grant from InnovateUK
Intelligent spaces company, Purple, announces today that it is part of a team that has won a contract to design and implement a data-led smart transportation platform…
Rise of the Millennials and the Impact on Hospitality
According to information conducted by Elliot’s agency, millennials now make up the largest social demographic of the UK. They love to eat out regularly, with over half…
Dom’s Story: Setting Up Purple in South America
Hello! I’m Dominic, and I’m the Senior Technical Support Engineer at Purple – Intelligent Spaces. This past November, I was given the opportunity to travel to Chile…
