Intercontinental Hotels Group, which owns several hotel brands including Holiday Inn, InterContinental and Crowne Plaza has announced the introduction of free WiFi internet access for its 71 million loyalty scheme members’ worldwide. CEO Richard Solomons said “ We’ve done a survey that showed 43% of guests say they won’t stay in a hotel if it doesn’t offer free WiFi,…
Over the weekend Apple splashed out a $20m acquisition of the start-up company WiFiSLAM, in a great effort to increase its location and mapping capabilities after Google Maps put Apple Maps to shame earlier on this year. The Android mobile phone application includes indoor navigation for some shopping centres and airports. With WiFiSLAM, retailers can…
Purple WiFi has become a member of Internet Watch Foundation (IWF) in order that users accessing one of its Purple Wifi hotspots are prevented from stumbling across known images and videos of child sexual abuse. Purple WiFi allows companies to capitalise on the benefits of social networking, while offering their customers a fast, free and…
We all expect to find free WiFi access when we visit a restaurant, café or bar – but in the future, we’ll be doing more than surfing or checking emails when we get online at our favourite eatery. For restaurateurs, you want to make sure that the cost of supplying free wifi to your guests…
Today, you can find free wifi almost everywhere you go – cafes, restaurants, pubs, bars, hotels – anywhere you’re likely to linger! But you might be surprised by Purple WiFi’s top 5 favourite unusual places to find free wifi. 1) London Cabs In December last year EyeTease, a government backed technology business announced it would…
Earlier this month we went along to Europe’s fastest growing retail show, The Retail Business Technology Expo, which proved very fruitful with a number of fantastic contacts and opportunities identified. The show had a really diverse mix of exhibitors from across the globe and over 7,000 visitors, including Argos, The Post Office, Waitrose and BoxPark. The RBTE…
The homeless hotspots initiative was trialled at SXSW conference in Texas where homeless people wear T-Shirts with “I’m a 4G hotspot” on them and people can connect to wifi hotspots for $2 for 15 minutes access. This is certainly a different take on Social WiFi. I can’t quite decide if this is genius or horrendous!…
When you board a flight, either on holiday or business, you know you’ve got a big chunk of time to pass while you’re up in the air. In the past you may have read a book, or watched the inflight movie that you didn’t really want to see. Now with WiFi available everywhere we go,…
Recent research by Jiwire gives further weight to the already well known fact that people make decisions about where they spend their time, and more importantly their money, based on the availability of free in-store WiFi. According to the study, 79.5% of mobile consumers are influenced by the availability of in-store Wi-Fi when deciding where…
Our latest public appearance, at the Northern Restaurant and Bar Show 2013 in our home town of Manchester was a roaring success. World-class chefs were demonstrating their techniques, whilst 200 suppliers offered tasty treats and a depth and range of useful products and services to thousands of restaurateurs, pub and bar owners and chefs. As…
Probably the largest deployment of Free WiFi is now live in New York, not something that is planned or speculated, the whole of New York City is now covered by the GOWEX network with nearly 2,000 hotspots covering Manhattan, Queens, Staten Island, Brooklyn and the Bronx. Before this, you would probably have struggled to find anywhere…
There is no such thing as free WiFi. Someone, somewhere has to pay for it. We all expect it, we all see the stickers on doors and windows, but ultimately someone is having to pay for it, and it’s generally the venue owner. I recently met with such an owner and we discussed the expectation…
Mobile World Congress 2013 is undoubtedly a hotspot, pun intended, of all things technology and it is safe to say that the hot topic there is WiFi and Small Cell technology. With the existing and further expected explosion in mobile data usage MNO’s are facing a big challenge of how to make sure they can cater…
Tony Roma’s Restaurants “Purple WiFi provides all you need and more to grow your business though social media marketing. I would recommend Purple WiFi to other Restaurateurs in a heartbeat” Simon Levy, Tony Roma’s Restaurants The company Tony Roma’s is a chain of 200 restaurants located across 33 countries. Purple WiFi was installed in the…
The Big Play Barn “If you’re an Indoor play area and looking for FREE WiFi for your customers, Purple WiFi is the way to go. Fantastic service, fresh idea, safe and secure, so easy to use and customers love it. We would even go as far as saying it is unbeatable.” Kevin Alsop, the Big…
I came out of a meeting today near Oxford St in London, and like many other business travellers before me with time to spare before the next meeting, headed in search of somewhere to setup camp with Free WiFi. I ended up in Starbucks as many will have done in the knowledge there is WiFi….
New whitepaper 'Retail. Not Dead, Just Different'
Unique insights into the behaviours, preferences, and expectations of everyday shoppers.
Access for FREE!
