Category: Technology
Purple WiFi is always innovating, changing and adapting to new technology. We’re keen to give our customers and resellers the tools they need to make the Purple WiFi product work for them. That’s why we’re introducing a brand new splash page and e-shots. Dom, our Training Manager, will be organising a webinar on the new…
Facts and figures Today’s newly released ONS (Office of National Statistics) retail figures show a clear upward trend in the retail market, with an increase of 3.7% compared to February 2013. Increasingly customers are more confident in spending their money and inflation in stores is at an all time low. As the details in the…
Global shipments of WiFi enabled devices hit 1.9 billion in 2013. That’s a 19% increase over the prior year and puts the total number of WiFi enabled devices up to 4 billion – and this is expected to rise 7 billion by 2017, according to research by Strategy Analytics. 59% of these are mobiles and…
So what is Hotspot 2.0, how does it relate to Passpoint and Next Generation Hotspot (NGH) and – what’s all the fuss about? Confused? You’d be forgiven if you were and would be in good company. Firstly, I will explain how they are related. Hotspot 2.0 is an initiative driven by the Wi-Fi Alliance and is…
Are we near the time when your mobile phone is literally an extension of oneself? It is close to being the only thing you need to leave the house with. As we become ever reliant on that smart little box, things are about to improve: 1. Smart Phones can open doors This is true. When…
So 2013 is soon coming to an end. Whilst there’s been a great range of gadgets and gizmos released, it’s a simple, sad fact that you just can’t have all of them. Well, unless you are Bill Gates. Then you can have all the things. However, with the festive season rapidly approaching, it’s a good…
With mobile operators launching 4G, you won’t be surprised to hear that we’ve been carefully watching the effect of this on WiFi usage. The new capabilities of 4G have resulted in the launch of smartphones with larger screens, higher speed mobile broadband, richer applications and an improved user experience. As you might expect, this has…
On Tuesday Apple announced its latest iPhones at its Cupertino Headquarters in Calif, US, the iPhone 5c and iPhone 5s. Essentially the 5c is a new and updated version of the iPhone 5 which comes in one of 5 colours (Blue, White, Pink, Yellow or Green) and is supposedly billed as a ‘budget iPhone’. With…
In an age where most people are fixated with the 4 inch retinal digital display in front of them rather than a newspaper, many traditional advertising methods are experiencing less engagement with the consumer, meaning traditional advertising needs to work harder in order to generate sales and revenue growth for businesses. As the famous WanaMaker…
Purple WiFi is delighted to announce the release of a limited number of white label license opportunities for our social WiFi software solution. Purple WiFi is a cloud based guest WiFi access system, authenticated through social media channels including Facebook, Twitter and LinkedIn. Our Purple Portal dashboard interface offers end user businesses within hospitality, retail…
At the moment the only network in the UK to offer 4G is EE in 95 towns and cities across the country, with plans to expand their offering to 98% of the population by 2014. The next two networks, Vodafone and O2, will both launch their 4G network on 29th August. Vodafone are to launch…
Yesterday I took part in a Retail Week webinar hosted by David Brooks, Retail Weeks’ Deputy Projects Editor, with Antony Lea, Head of CRM at notonthehighstreet.com and Jim Davidson, Manager of Marketing Research at Bronto both on the panel. The main topics discussed were centred around online retail, leveraging data and enhancing personalisation – in…
