Blogs

According to Clare Boothe Luce, “No good deed goes unpunished.”  Today, business owners fear that this aphorism may apply to the good deed of providing open guest WiFi to their customers.  While answers may vary around the globe, in the U.S. the rewards appear to outweigh the risks.  Indeed, numerous…

Alhambra take advantage of new collaboration between Purple WiFi and Ruckus Wireless The company The Alhambra Centre is a 170,000 sq ft shopping centre located in the North of England, providing retail space to 40 well known and popular retailers including Next, Primark and T.K.Maxx.  The business didn’t have any free WiFi…

How do I use social media to boost business? This is a question that could apply to many sectors but within the fiercely competitive hotel industry, social media is something that generates lots of debate and some action, with varying degrees of success. There are some hotel brands that implement…

Purple WiFi shocking survey results In an effort to further understand the nature of how organisations in our key target sectors provide guest WiFi, and to ascertain new sales and marketing opportunities for our reseller partners, we have conducted a global survey of over 3500 organisations in retail, leisure and…

As our reseller and service provider network has grown (and likewise their network of customers), the complexity of managing that estate has also grown. We are now rolling out a brand new version of our WiFi management system including a two minute video demo. We will also be providing a…

Wireless internet. WiFi. However you refer to it, you simply can’t deny that it’s something we’re all familiar with now. A study in 2012 found a staggering 73% of UK homes had WiFi networks. The same study placed the UK second on worldwide household WiFi penetration, just behind South Korea…

Are we near the time when your mobile phone is literally an extension of oneself? It is close to being the only thing you need to leave the house with. As we become ever reliant on that smart little box, things are about to improve: 1. Smart Phones can open…

So 2013 is soon coming to an end. Whilst there’s been a great range of gadgets and gizmos released, it’s a simple, sad fact that you just can’t have all of them. Well, unless you are Bill Gates. Then you can have all the things. However, with the festive season…

New resale agreement for Purple WiFi e92plus, the award winning VAD (Value Added Distributor), have signed up innovative social WiFi provider, Purple WiFi, which will see the addition of cloud-based guest wireless and location analytics solutions to its growing portfolio of wireless solutions. The market for Wi-Fi continues to grow…

I know what you’re thinking. Another social media blog post. Bear with me here. There’s a reason that they are so prolific in the blogosphere, and that’s because social media is one of the most vital aspects of mass communication today. It’s one of the most prolific and abundant means…

Outdated wifi policies Recently we spotted some angry local Tweets, originating right here in Manchester (UK), about the fact that a well-known global hotel chain still charges residents for a wifi connection. Granted, many hotels, cafes and bars offer the first half hour free but anyone who carries a smartphone…

Attracting the free wifi tourists On a daily basis more cities are announcing their intention to create city-wide wifi hotspots. From Tel Aviv to Perth in Australia, it’s a move that should be welcomed by local venues as it encourages both leisure and business tourists, which will boost the local economy. Knowing…

What do you get in return for offering free wifi? Once again we’ve been reading about coffee shops trying to meet customer demands by offering free WiFi but losing out. This time it’s the coffee shops in Washington DC that are bearing the financial burden of their generosity, with students…

Soft launch of Purple Freemium product model at Web Summit 2013, Dublin We’d barely begun talking about our plans to roll out a free version of Purple WiFi when we were inundated with requests. Safe to say it’s going to be popular! We’ve therefore decided to tell people more about…

What a great week it’s been off the back of the IP Expo at Earls Court last week. Our office has been doing live demos to customers & resellers all over the world! If you saw the press release you’ll have seen that we announced our partnership with Ingram Micro…