Blogs

Category: WiFi Technology

Business WiFi solutions for improved connectivity and performance
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Business WiFi Solutions: A Deep Dive into Managed WiFi, WiFi as a Service, and More

If you're comparing business WiFi solutions, you need to read this article. We cover managed WiFi, WiFi as a service and more.

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High density WiFi
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High-Density WiFi Solutions

Can your WiFi solution solve for densely packed and high traffic usage? See how high density WiFi can improve your users' connection to your network.

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Business WiFi installation
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Business WiFi Installation: Doing it Right

How do you set up WiFi for your business? Click to read about the do-it-yourself route here and when you should call the experts.

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What is WiFi 6e? The advantages and disadvantages

Explore the benefits and limitations of WiFi 6E the latest wireless tech to enhance online experiences with lightning-fast speeds and unparalleled connectivity.

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Reducing Telco Churn with WiFi Analytics and Engagements Offerings

Discover the effectiveness Purple’s placement in partner deals has on reducing telco churn and driving additional value.

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6 ways businesses can benefit from indoor location services
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6 Ways Businesses Can Benefit from Indoor Location Services

Discover 6 real examples of businesses benefitting from indoor location services. From in-depth visitor analytics to enhanced venue safety and more!

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What are Indoor Location Services? Updated for 2023

Indoor location services allow for the tracking of people and objects within a set space. Find out more about indoor location-based services and indoor location technologies used.

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purple wifi advertising||mobile marketing offline|targeted marketing with video|digital advertising online
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Purple Sponsorship Program: How can brands advertise on guest WiFi access journeys?

The Purple Sponsorship Program is creating a new marketing channel for brands - see how you can reach your ideal audiences with Purple WiFi Advertising

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All the Benefits of Healthcare CRM

Between traditional healthcare challenges and ones the pandemic entailed, the healthcare industry strives to contain operational costs. In the midst of accelerating digitization, patients no longer evaluate providers based on medical outcomes alone, instead seeking a pleasant overall patient experience. As they become more engaged across channels and more involved…

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Purple named ‘Market Leader’ for Enterprise WiFi Solutions category

The Featured Customers Summer 2021 report has been released, and surprise surprise, Purple’s on the list. Featured Customers is a customer reference platform for B2B business software and services. Each Featured Customers report looks at the very best companies within the highly competitive Enterprise WiFi industry and have 3 structured…

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How to A/B test your online world and your offline physical space

There are many different ways that businesses try to test out new website designs, marketing campaigns and with the use of WiFi Analytics, even store layouts and window displays. But to ensure that these campaign resources and efforts aren’t wasted, it’s important to ensure that companies have clear outcomes and…

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Purple & UST DataLabs Deliver Geographical Links Between Public WiFi and the Rates in Covid Cases

In February, Purple and UST DataLabs worked together to see if there was a correlation between social behavior and the rates of C19 cases in Manchester, York, and London. Through the combination of an enriched dataset created by UST, detailing the movement of the UK workforce during the pandemic, and…

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Purple partnership further improves visitor experience for businesses

Purple, the intelligent space company has announced its partnership with Allied Telesis, a leading provider of WiFi hardware and software.

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US Healthcare patient experience directly linked to increased revenue.

Good patient experience is an intrinsically valuable goal, and patients and visitors are increasingly emphasizing patient experience as part of care quality.

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iOS14 MAC Randomization

When is a MAC address not a MAC address? When it’s been randomised! But before we begin it’s important to have a good understanding of what a MAC address is and why it is used. What is a MAC address? A media access control address or “MAC” address is a…

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